The South Indian state of Kerala has been adjudged as the
country’s Best Wellness Destination by leading tourism magazine Outlook
Traveller for the year 2020, in a robust validation of the state’s authentic
Ayurveda and other traditional systems of holistic healing.
The award was presented by former parliamentarian, columnist
and author Baijayant ‘Jay’ Panda, who was the Chief Guest, at a function in New
Delhi on Saturday evening. The award was received by Tourism Information
Officer P K Sooraj.
Kerala was also in the final round of awards for best tourism
state and best wedding destination. The other tourist attractions of the state
that made in it the final round were Jatayu Earth Centre, the world’s largest
bird sculpture based on a unique combination of mythology, technology, culture,
adventure and leisure, the Kochi-Muziris Biennale (both in the category of Best
Tourist Attraction), Niramaya Retreats Cardamom Club, Thekkady (Best Hill
Resort) and Coconut Lagoon, Kumarakom (Best Heritage Hotel).
“Ayurveda has always been the USP of Kerala Tourism, bringing
in tourists from all parts of the globe. In addition, the state provides a
range of other relaxing therapies that rejuvenate people tired of monotonous
city life,” said state Tourism Minister Kadakampally Surendran.
“The Outlook Traveller Award is a huge recognition that will
further bolster the state’s reputation as a destination for holistic healing.”
The Outlook Traveller Awards are considered the benchmark of
quality in the travel and tourism industry and felicitate the best each year.
With 25 categories, the awards take a complete view of the tourism sector and
have attracted leading names associated with the travel and tourism industry.
They include tour operators, influencers, writers, designers, artists, travel
tech disruptors, hoteliers, foreign and state tourism boards, ambassadors and